At 2:05pm, last Thursday, we processed our 10,000th booking exactly 13 months and 4 days after our launch.
That also means nearly 9,000 unique consumers booked a service online with a business using Occasion.
This remarkable milestone goes on to prove the demand for e-commerce among consumers and how businesses, big or small, can take advantage of this trend.
Consider the types of businesses using Occasion. They are small to medium-sized businesses. They are your kids play spaces, pottery or art studios, tour guides, bounce houses, gymnastic studios and parking lots.
Consumers will continue to buy in person or call in however, online booking provides a convenience and immediacy that cannot be matched by conventional methods. We see the convenience first hand when our data show that 41 percent of bookings occur outside of business hours.
Consumers are ever more open to booking online. With years of booking airline tickets, hotel rooms, restaurant reservations or concert tickets online, they are looking for ways to book local services online too.
Don’t be too late to identify that consumers have an insatiable appetite to transact frictionlessly. It was not until 2010, 14 years after the founding of Amazon, that Borders discussed their digital strategy. By 2011, Borders had filed for bankruptcy.
There are 3 types of people, “those who make things happen, those who watch things happen and those who say ‘what happened’ “.
Let’s be the ones who make things happen for consumers. Here’s to the 100,000th milestone for our businesses.
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